Best week ever
Dale lined the whole team up for a careers-page photo and Pip posted it to every job board within seconds. Next week's prices were still on the whiteboard behind them.
The mistake
The team publishes a photo to every public job board without reviewing what's visible in the background of the shot. The office whiteboard behind them has the unannounced price increase written on it, so the image ships with embargoed pricing data baked into the background pixels. There's no process step to check or redact background content before an image goes out to an external channel, so anyone viewing the post gets early read access to information that wasn't meant to be public yet.
- pricing
- marketing
- ai-tooling
- hiring
- process