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A hundred percent off
June made a coupon that takes a hundred percent off so she could test checkout. Toby put it on the front page as the launch promo, and four thousand orders came to zero dollars.
The mistake
A test fixture with a real effect gets left in a shared environment, where it is indistinguishable from a marketing asset. Toby promotes it, and the discount works exactly as built.
- ecommerce
- checkout
- testing
- promotions
- frontend